Social Media Marketing for Insurance Agents

Whether you’re an independent agent or an agent for one company, social media can serve you well as a marketing tool. Millions of potential customers log in to social media platforms on a daily basis. Therefore, using social media to make…

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4 Digital Marketing Tips for Your Small Business

Whether you’re just starting a small business or are looking for ways to increase profits for your existing business, a wide range of online tools could help you to reach your goals. From establishing an online presence to getting customer feedback…

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4 Online Marketing Tactics All Real Estate Agents Should Know

By now most of us have realized that the days of traditional marketing are numbered and businesses that rely solely on these outdated methods are doomed to failure.  If you’re in the real estate game, you’ve probably already figured out…

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Why Outsourcing Is Valuable for Small Business

When an entrepreneur starts a business, money is often an obstacle, and one must wear many hats simply to stay afloat. While this is valuable on the books this takes valuable time and effort away from the purpose of the business…

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How Digital Marketing Can Turn Your Small Business Into Big Business

If you own a small business, you are probably aware of how crucial marketing is in regard to building your business. Whether you own a beauty salon, tech startup, or specialty boutique, the importance of getting your brand recognized by potential customers cannot…

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10 Easy Steps for Planning a Successful Marketing Strategy

As a small business owner, you know how important it is to market your business effectively. Even if you haven’t reached your marketing goals just yet, there is no reason to worry. Follow these simple tips below to reach your…

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Top Social Media Platforms for Small Business Entrepreneurs

Why is social media so important? Here’s why: in 2014, 92% of business owners identified social media as important to them. This number is 7 points higher than the 86% of business owners who thought the same in 2013. It’s important to…

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Guerrilla Marketing: 10 Creative Ideas for Small Businesses

Guerrilla marketing is a term used to define low-to-no cost — unconventional — yet highly effective marketing tactics. Guerrilla marketing relies much more on time, imagination and energy rather than gargantuan marketing budgets. As a result, guerrilla marketing ideas are…

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8 Reasons SEO Marketing is Important for Small Businesses

When Google decided to start cracking down on black hat SEO practices, the term “SEO” took a major blow to its reputation. Some people are skeptical of SEO and do not believe it works, until they spend some time implementing…

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6 Social Media Sites of the Future

Tired of the Facebook posts that take over your newsfeed with boring information? How about those Twitter posts that are basically only for advertising? There are some up and coming social media sites you need to be aware of if…

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How Small Businesses Drive Leads Through Snapchat

  Small businesses that have ever heard of Snapchat may view it as just another video messaging application, however Snapchat is more than that. Aside from allowing users to send photos, videos, text, and drawings to a specific list of…

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11 Top Digital Marketing Stats for 2015

With the expected growth of digital marketing in 2015, we thought it important to share with you our top 11 statistics taken from top digital marketing strategies this year. Enjoy. And as always, please reach out to us if you…

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How to Increase Instagram Engagement (and have patience to withstand it)

How to Increase Instagram Engagement  To the average person, Instagram is the app that allows you to take a selfie or picture of your oh-so-perfect plate of fries, change the coloring on it, and post it for everyone to see….

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Social Media Icons
Don’t Be Afraid of Social Media

There’s so much to keep up with when one owns a business, especially when it comes to marketing.  Traditional advertising doesn’t work as well as it used to because people are on the Internet looking through Facebook, reading Twitter tweets,…

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Infographics
Making a Successful Infographic

You’ve most likely seen a few infographics over the past couple of years, and one thing is for sure, they won’t disappear anytime soon. Why you ask? Infographics are like visual fast food for the brain. In a world where…

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Call To Action
The Importance of Utilizing a Call to Action

Having a Call to Action is important because…wait a minute – let’s assume you’ve not been in the digital marketing world.  Let’s first talk about what a call to action (or CTA) stands for! A CTA prompts someone to take…

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Website success
Is your Website Branding Making a Good First Impression?

                        Your website branding says everything about you. Like walking into that job interview – are your shoes clean, your nails neat, your clothes ironed? Do you look well-rested,…

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Social Media Marketing
Social Media vs. Traditional – Find the Right Style of Marketing For Your Business

Since the rise of the Internet, debate as started over the benefits of traditional marketing vs marketing online using social media when it comes to producing leads, expanding reach and improving business. As the online world continues to grow, people…

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content
King Content and Check Mate Social Media

Why Content is King In the information age, information is everything – even if it is useless. Because the Internet constantly bombards us with various facts, opinions, jokes, and abbreviations, it can be rather difficult to sift out the relevant…

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Invasion of the Memes

Meme Invasion A meme can be defined as a trendy idea, new (or old style) or an action that has potential to spread over the internet rapidly while influencing many others along the way. The options for memes are literally…

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strategy
Social Media Strategy Guide

The Importance of Strategy in Social Marketing Social Marketing Strategy is so important. One of the best things you can do for your online presence is to create and efficient and comprehensive system. When there is a system in place…

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audience
The Importance of Finding Your Audience

Finding Your Audience Finding your audience is extremely important when writing, speaking or advertising and can make or break the effectiveness of your goal. There are numerous things to consider when finding your audience in any situation. Here are some…

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Improving Online Presence With B2B Social Media Tips

 Easy Tips for Improving Your Online Presence According to a recent survey by B2B Magazine, over 48% of businesses surveyed have increased their online social media marketing.  (Source:  B2B Social Marketing). Within the next few weeks, months, and even years…

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Purpose of Pinterest Secret Boards

This past holiday season, Pinterest released its “secret boards”. With these secret baods, users can create up to 3 boards that are only viewable to themselves and its collaborators with given access. What’s the purpose of Pinterest secret boards when…

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Benefits of Content Marketing

Knowledge is power and knowing the benefits of content marketing can grow your business by generating more leads and visibility. Content management is a broad term that creates a solid and strong route to promoting your business and services on…

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Google Authorship

Want to stand out from thousand of others in a Google search? Look no further; although Google Authorship was introduced recently, it needs to be taken advantage of because its benefits far exceed the effortless steps needed to set it…

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How to Launch a New Product With Social Media

Entrepreneurs and businesses alike spend countless hours transforming their innovative ideas into a product or service. Most of their time is spent on the blueprint of the actual product rather than the launch itself, leaving them at a stall once…

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Basic SEO Lesson

Even a basic SEO lesson can be really beneficial to people and companies, such as bloggers and small businesses. Search Engine Optimization or SEO is an internet marketing strategy designed to help boost your ranking on the search results page….

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Social Media for Business Statistics (Part 2)

    In Social Media for Business Statistics Part 1, we analyzed social media business trends in 2012.  In Social Media for Business Statistics Part 2, we’ll look at statistics pertaining to the big three social media sites, Facebook, Pinterest…

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How Social Media Benefits SEO

There are exponential perks to social media, but rarely do people consider how social media benefits SEO (search engine optimization). Of course at MySMN, we are quite the fans of everything social media, so we are going to share how…

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Social Media For Business Statistics (Part 1)

As spring approaches, 2012 can seem like an afterthought for most businesses.  However, before officially leaving 2012 in the past, businesses should take one last look at some of the social media business statistics for 2012. As an increasingly savvy…

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How Does Google Places Benefit Business?

At MySMN, you bring questions and we have answers (awesome answers I might add). Today we are answering a question about Google Places: How Does Google Places Benefit Business? There are tons of new technologies and people selling what they…

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Benefits of Google AdWords

At MySMN we receive a lot of questions about the latest and greatest advertising platforms and the question of the moment is: What are the benefits of a Google AdWords campaign? The world of online advertising is constantly changing so…

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