Social Media
Internet Marketing Tips to Help Increase Website Traffic for Attorneys
Strong competition for legal services and Google algorithm updates have made it increasingly important for attorneys to stay on top of Internet marketing and good SEO practices. Using some of these Internet marketing tips and a little creativity, attorneys can…
10 Benefits Small Businesses Gain Through Digital Marketing
Some small business owners have ignored the use of digital marketing simply because they feel their business is already doing well, while others might lack the knowledge or expertise to mount a marketing campaign. Whatever the reason for ignoring digital…
Social Media Marketing for Insurance Agents
Whether you’re an independent agent or an agent for one company, social media can serve you well as a marketing tool. Millions of potential customers log in to social media platforms on a daily basis. Therefore, using social media to make…
4 Digital Marketing Tips for Your Small Business
Whether you’re just starting a small business or are looking for ways to increase profits for your existing business, a wide range of online tools could help you to reach your goals. From establishing an online presence to getting customer feedback…
4 Online Marketing Tactics All Real Estate Agents Should Know
By now most of us have realized that the days of traditional marketing are numbered and businesses that rely solely on these outdated methods are doomed to failure. If you’re in the real estate game, you’ve probably already figured out…
Why Outsourcing Is Valuable for Small Business
When an entrepreneur starts a business, money is often an obstacle, and one must wear many hats simply to stay afloat. While this is valuable on the books this takes valuable time and effort away from the purpose of the business…
How Digital Marketing Can Turn Your Small Business Into Big Business
If you own a small business, you are probably aware of how crucial marketing is in regard to building your business. Whether you own a beauty salon, tech startup, or specialty boutique, the importance of getting your brand recognized by potential customers cannot…
Top Social Media Platforms for Small Business Entrepreneurs
Why is social media so important? Here’s why: in 2014, 92% of business owners identified social media as important to them. This number is 7 points higher than the 86% of business owners who thought the same in 2013. It’s important to…
6 Social Media Sites of the Future
Tired of the Facebook posts that take over your newsfeed with boring information? How about those Twitter posts that are basically only for advertising? There are some up and coming social media sites you need to be aware of if…
How Small Businesses Drive Leads Through Snapchat
Small businesses that have ever heard of Snapchat may view it as just another video messaging application, however Snapchat is more than that. Aside from allowing users to send photos, videos, text, and drawings to a specific list of…
11 Top Digital Marketing Stats for 2015
With the expected growth of digital marketing in 2015, we thought it important to share with you our top 11 statistics taken from top digital marketing strategies this year. Enjoy. And as always, please reach out to us if you…
Say Hello to the Digital Tip
Gone are the days of spending money on newspapers and magazines to get the most interesting, thought-provoking material. Society has shifted from paper publications to the digital world and cloud databases, and we’re finding new sources for our daily news…
What’s All the Buzz about Tsu?
There’s been a whole lot of talk about Tsu in the digital marketing world lately, the newest social media site to hit the web. In just a little more than a month, Tsu has leveraged more than one million users….
The Importance of Blogging and Doing it Right
The Importance of Blogging and Doing in Right In today’s digitized world, the importance of blogging is one of the most crucial aspects of marketing that your business should be focusing on. With more and more people turning to the…
How to Increase Instagram Engagement (and have patience to withstand it)
How to Increase Instagram Engagement To the average person, Instagram is the app that allows you to take a selfie or picture of your oh-so-perfect plate of fries, change the coloring on it, and post it for everyone to see….
What is the Twitter Verified and the Meaning of the Blue Check Marks?
What is the Twitter Verified and the Meaning of the Blue Check Marks? As an avid Twitter user you may have encountered sites where a blue check mark appears next to the user’s name. You may have asked yourself, “What…
Don’t Be Afraid of Social Media
There’s so much to keep up with when one owns a business, especially when it comes to marketing. Traditional advertising doesn’t work as well as it used to because people are on the Internet looking through Facebook, reading Twitter tweets,…
Mobile Apps are Friends Not Foes
Remember when your website was so blah (you know, the one you made yourself) and then finally you hired an expert? Or how about the time you caught on to social media and decided to set up a Facebook page?…
So How is Facebook “Trending” Now?
Facebook’s Twitter-like feature “Trending Topics” has been around since early January. Along the right-hand side of your Facebook page, you might have seen these personalized lists which show the most mentioned words and phrases, including hashtags, in real-time, along with short…
Making a Successful Infographic
You’ve most likely seen a few infographics over the past couple of years, and one thing is for sure, they won’t disappear anytime soon. Why you ask? Infographics are like visual fast food for the brain. In a world where…
Savvy Celebrities Using Social Media Marketing
With 67% of social media users being on smartphones, it’s no wonder that people are more engaged with their online presence more than ever. Whether it’s the average user, businesses, or celebrities, we all are both the creator and curator…
The Importance of Utilizing a Call to Action
Having a Call to Action is important because…wait a minute – let’s assume you’ve not been in the digital marketing world. Let’s first talk about what a call to action (or CTA) stands for! A CTA prompts someone to take…
Facebook Contests- We Explain the Rules and Tips
Rules for social networks change often. If you do not follow social media news but use Facebook for contests, promotions or even advertising your services or products, you need to know those rules, man. Plenty of contests have been…
5 Ways Google Adwords Could Work for Your Business
As a business owner the first question you want to ask is “are my prospects searching for me?” YES? Ok, now that we have that squared away, read on to…
Is your Website Branding Making a Good First Impression?
Your website branding says everything about you. Like walking into that job interview – are your shoes clean, your nails neat, your clothes ironed? Do you look well-rested,…
5 Important Functions To Build An Optimal Website
1) Which Pages Do I Need? Before you sit down with a website developer, you’ll want to map out the pages you want on your website. This saves time and money before you start the clock with a designer, and…
Social Media vs. Traditional – Find the Right Style of Marketing For Your Business
Since the rise of the Internet, debate as started over the benefits of traditional marketing vs marketing online using social media when it comes to producing leads, expanding reach and improving business. As the online world continues to grow, people…
5 Benefits of Email Marketing Vs. Social Media
54% of small businesses surveyed rated e-mail as the top online promotion to drive site visitors and customers to their web sites and storefronts. (Source: DMA Interactive). Where does your business fit into this picture? If you have a website…
Top Instagram Hashtags of 2013
Instagram has been rapidly growing and 2013 was no exception with now over 150 million users. Sharing your life through photos has never been more fun and Instagram now allows you to create a video yearbook using Statigram. This new…
Stop Poking Me and Other Facebook Pet Peeves
Facebook Pet Peeves Facebook pet peeves are an easy way to detract potential customers and friends. Facebook is also an awesome social media platform allowing millions of people to connect online and offering paid ads for businesses as well. It…
5 #Signs you’re a #Hashtag Abuser
What is your favorite #book to #read after #dinner? #Reply with your #top #read to make our #topbooklist And have a chance to #win #free #novels for a #year! After reading the above sentence, the question has to pop…
Making Social Media Work for You
The Importance of a Social Media Presence For a business trying to survive in today’s market, establishing an online presence –especially through social media – is essential. A business’ social media presence can be a good indication of how successful and/or…