Digital Marketing Trends To Prepare For In 2018
As you’re probably aware, the digital marketing strategies that worked for you in 2010, or even 2015 may not be working for you now in 2017. And, what may be working for you now may not work in 2018. So…
5 recent changes in social media you should be taking advantage of
The only thing consistent about social media is the fact that it is constantly changing. Facebook, for example, has changed several times since it first launched. Buttons, functions, and the placement of them, are constantly moving and changing. It takes…
Keeping Your Fingers on the Pulse: Ways to Stay Ahead of the Game and Predict Social Media Trends Like a Psychic
Keeping up with social media trends can be confusing, especially when they seem to change every few months. As Entrepreneur contributor Aaron Agius puts it, “the savvy use of social media” is one of the best methods for building your…
Why Social Media Marketing is Essential for Small Businesses in 2016
Most small business owners recognize that, in order to be competitive in their chosen industries, they must have an online presence. This includes participation in social media, which continues to evolve with regards to strategies and platforms that are effective…
Dozens of Ways to Use Social Media for Lead Generation: What Works?
There is so much that can be done today in the world of social media when it comes to generating leads, it can be disheartening to realize that social media lead generation is like nothing you might have been used…
5 Social Media Musts for San Diego Businesses in 2015
Being in charge of management of social media for a company is a big responsibility, and whoever holds that post is expected to increase the company’s branding visibility within a desired market, as well as to raise overall internet presence. The results…
Which of the 15 Most Popular Social Media Platforms are Best for My Business?
Since maintaining a presence in social media is time consuming, it is important to choose a network popular among your audience. To help, here is a list of the most popular social networks, determined by the number of unique monthly…
10 Benefits Small Businesses Gain Through Digital Marketing
Some small business owners have ignored the use of digital marketing simply because they feel their business is already doing well, while others might lack the knowledge or expertise to mount a marketing campaign. Whatever the reason for ignoring digital…
Top Social Media Platforms for Small Business Entrepreneurs
Why is social media so important? Here’s why: in 2014, 92% of business owners identified social media as important to them. This number is 7 points higher than the 86% of business owners who thought the same in 2013. It’s important to…
What is the Twitter Verified and the Meaning of the Blue Check Marks?
What is the Twitter Verified and the Meaning of the Blue Check Marks? As an avid Twitter user you may have encountered sites where a blue check mark appears next to the user’s name. You may have asked yourself, “What…
Protecting Your Identity Online
Are you aware there are security risks involved in surfing the web? From date miners to hackers, your browser history, online profiles, bank information, and passwords may be visible to the eyes of others. This calls for measures to be…
Savvy Celebrities Using Social Media Marketing
With 67% of social media users being on smartphones, it’s no wonder that people are more engaged with their online presence more than ever. Whether it’s the average user, businesses, or celebrities, we all are both the creator and curator…
Native Advertising 101
“A classic race car, Vanity Fair and Hennessy Cognac. None of those three things seem out of place with each other, and that’s the point of the native ads that the classic magazine has rolled out on its website.” Jason Abbruzzese, Mashable.com. If you…
Best Live Tweets of Reality TV
Reality TV’s Best Live Tweets A little bird told us you like to tweet when you watch TV, and we think that’s great. In an age where Netflix and YouTube make countless shows readily available at the press of a…
Improving Online Presence With B2B Social Media Tips
Easy Tips for Improving Your Online Presence According to a recent survey by B2B Magazine, over 48% of businesses surveyed have increased their online social media marketing. (Source: B2B Social Marketing). Within the next few weeks, months, and even years…
Vine for Twitter
A hot social media trend of the moment is Vine for Twitter. Don’t try to tell us that you didn’t hear about the Vine scandal that blew up about a week after its debut. Really? We’ll get into that, but…
Social Media For Business Statistics (Part 1)
As spring approaches, 2012 can seem like an afterthought for most businesses. However, before officially leaving 2012 in the past, businesses should take one last look at some of the social media business statistics for 2012. As an increasingly savvy…
San Diego Social Media
What is social media and how can it propel business? MySMN is going to take you through some of our San Diego social media endeavors to give you a glimpse of how we increase our client’s traffic and revenue by…
Social Media: Think Before You Tweet!
Social media is a great thing, right? But what happens when social media goes rogue? This past year has seen a lot of great social media campaigns, and a few very risqué tweets that had the potential to break the…
Thank You Michelin Man: You’ve Got Me Hooked
Social media has changed the way we live, work and play. There is a social aspect to almost everything. “Like” us on Facebook, follow us on “Twitter”, hangout in our circle on Google+, pin my pins. Social media overload. There…
The New Twitter and Why It’s Awesome
Last week Twitter rolled out its new interface, and it looks pretty cool. They have introduced “Brand” pages like Facebook that make it easier to showcase your business on the social network. Some call it the Facebookification of Twitter, I…
The Art of the Tweet
Tweeting is universal. It is something that we all can do, but not all of us can amass hundreds upon thousands of followers. Celebrities can earn millions of followers, but what about those businesses and individuals that stack up their…
Talking Twitter – Part 1
by Kristian Zaspel Is making random tweets about your business and services on Twitter not helping you get the results you want? This is because relationships do not start with self promotion and business plugs. Like any relationship, it takes…
How To: Satisfy Your Customers with Twitter
by Colleen Rugg Many unfortunately do not recognize the value of good customer service and only a few companies stand out as being great at it. People expect to be disappointed by customer service today. Nowadays with the Internet and…