SMO – Social Media Optimization

SMO is one of the easiest techniques any business can execute. Your clients want instant feedback and instant gratification, so SMO is really just making sure that when a client is on your social media sites, that all the links, RSS feeds, sharing buttons, etc. are hooked up properly. The #1 reason a video goes viral on YouTube isn’t it’s content – it’s because it’s optimized so that it can be shared on multiple platforms very quickly and easily. Think about this next time you post a blog or share a video.

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