10 Social Media Marketing Tips For Your Small Business

There is no question that the power of social media marketing is one of the most important single areas which every entrepreneur should be focusing on, in terms of reaching an intended audience. The sheer numbers of users involved should…

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Holiday Digital Marketing Tips for Small Businesses

As shoppers start to trickle into stores, searching for those perfect holiday gifts for friends and loved ones, it’s more important than ever for small businesses to step up their marketing game. Since most customers head to the web before…

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How to Maximize Your Digital Marketing Efforts During the Holidays

Some of the busiest shopping days of the year take place during the holidays. Whether you run your business online, as a bricks-and-mortar-store, or a combination of both, marketing it online is essential. The following are a few of the…

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Dozens of Ways to Use Social Media for Lead Generation: What Works?

There is so much that can be done today in the world of social media when it comes to generating leads, it can be disheartening to realize that social media lead generation is like nothing you might have been used…

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Internet Marketing Tips to Help Increase Website Traffic for Attorneys

Strong competition for legal services and Google algorithm updates have made it increasingly important for attorneys to stay on top of Internet marketing and good SEO practices. Using some of these Internet marketing tips and a little creativity, attorneys can…

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Internet Marketing Strategies for Restaurants, Nightclubs and Bars

Competition among nightclubs, restaurants and bars for new customers is fierce, and that is why it’s important to get your name out there. You may have tried old-fashioned local advertising and gotten a few results. However, the majority of restaurants…

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Social Media Marketing for Insurance Agents

Whether you’re an independent agent or an agent for one company, social media can serve you well as a marketing tool. Millions of potential customers log in to social media platforms on a daily basis. Therefore, using social media to make…

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4 Digital Marketing Tips for Your Small Business

Whether you’re just starting a small business or are looking for ways to increase profits for your existing business, a wide range of online tools could help you to reach your goals. From establishing an online presence to getting customer feedback…

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3 Tips to Professionalize your LinkedIn Voice

LinkedIn’s popularity has grown exponentially since 2003. In fact, 90% of B2B companies use it as a marketing platform. When marketing on LinkedIn, content should be different from that of Facebook, Twitter or Pinterest. LinkedIn is a professional networking site,…

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4 Tips for Responding to Negative Yelp Reviews

While Yelp is a wonderful marketing tool, it must be navigated skillfully. Yelp provides valuable information for potential customers, allowing them to share their experiences with your business. This is great marketing when the reviews are positive; however, some reviewers…

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The Importance of Blogging and Doing it Right

The Importance of Blogging and Doing in Right In today’s digitized world, the importance of blogging is one of the most crucial aspects of marketing that your business should be focusing on. With more and more people turning to the…

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How to Increase Instagram Engagement (and have patience to withstand it)

How to Increase Instagram Engagement  To the average person, Instagram is the app that allows you to take a selfie or picture of your oh-so-perfect plate of fries, change the coloring on it, and post it for everyone to see….

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Thank You Michelin Man: You’ve Got Me Hooked

Social media has changed the way we live, work and play. There is a social aspect to almost everything. “Like” us on Facebook, follow us on “Twitter”, hangout in our circle on Google+, pin my pins. Social media overload. There…

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Facebook: Survival of the Fittest?

So EdgeRank released a new study today, and what did it say? The average Facebook post is only “live” for about three hours. “Live” means that it is visible in the Facebook News Feed, and detectable to your fans and…

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The Global Village

Facebook, Flickr, Twitter, Google+, Tumblr, LinkedIn, and all the other social networking sites have introduced to our physical world, a whole other world, a sort of virtual State. This virtual state or world that man has created is bringing people…

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B2B Social Media: The Business POV

So we know that social media is valuable for B2C marketing, but what about for B2B? Past statistics have shown that B2B social media marketing is increasing, and becoming important in this arena. According to a study done by eMarketer,…

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Social Media for Consumer Products: Expose Yourself

So you want to buy a new television, but there are hundreds of choices. Which TV is the best? What makes it the best? Typically, when I go out shopping, I rely heavily on word of mouth. What are people…

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Why Social Media for the Insurance Industry?

Chances are, as a business person, you have heard about social media.  Now if you are in the insurance industry and are wondering if its the right fit for you, it is. Social media is all about sharing and relationship…

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