Social Media Advertising Channels Every Small Business Should Consider

Almost 90% of all small businesses use Facebook to advertise their goods and services, yet only about 60% of those companies say that the Facebook ads are accomplishing the intended business objectives. Since the cost of advertising on the popular…

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10 Social Media Marketing Tips For Your Small Business

There is no question that the power of social media marketing is one of the most important single areas which every entrepreneur should be focusing on, in terms of reaching an intended audience. The sheer numbers of users involved should…

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Social Media ROI Stats and Struggles

One of the biggest struggles for marketers in this digital age is the ability to successfully measure social media ROI. This is an issue for many marketers because it’s truly difficult to measure the financial value of all that social…

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5 recent changes in social media you should be taking advantage of

The only thing consistent about social media is the fact that it is constantly changing. Facebook, for example, has changed several times since it first launched. Buttons, functions, and the placement of them, are constantly moving and changing. It takes…

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Spread the LOVE this Valentine’s Day–5 expert tips for content marketing

While it may feel like we just finished decking the halls, Valentine’s Day is nearly upon us, and we should all be adjusting our marketing efforts accordingly. Especially if we want to make the most out of this annual celebration….

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3 New Year’s Marketing Resolutions for 2017

We’re nearly two weeks into 2017, and that means it’s still time to start making and working on some new year’s resolutions that are really going to stick and turn your life around for the better this year. The same…

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Instagram Offers Shopping and More!

Some exciting new changes are coming to Instagram which should open many new possibilities for all users moving forward. As this platform–owned by Facebook–continues to grow in popularity, more and more features are being added to not only enhance the…

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Email Marketing Tips to Increase Leads

  As technology forges ahead and marketing strategies become more sophisticated behind that wave of technology, it’s still one of the first online strategies that has remained the most effective at generating leads and reaching targeted customers. That somewhat surprising…

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Best Practices to Grow Your Social Following Organically

Growing your social media presence is something that can find you loads of new customers and bring in tons of business for your company, but only if it’s done in the right manner, which is as part of an organized and integrated strategy. The driving…

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How Social Media Can Help Improve Your Small Business

  It can be hard for small businesses to see the benefit of having a strong social media presence. ROI is not always readily apparent, and it can feel like wasted time if it is not done properly. However, according…

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What’s all the Buzz about Live Streaming Video?

Live streaming video is hardly new, and in fact the technology that makes it possible has been around for quite a while now, but it has been generating enormous buzz lately, with Facebook’s roll-out of live streaming video available to…

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How to Beat the Ever Changing Algorithms in Social Media

In the same way that marketers must stay ahead of social media trends in order to remain competitive, it’s also essential to stay on top of changing algorithms. Before now, you may have associated algorithm changes with search engine optimization (SEO)…

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Hottest Social Media Trends for Summer 2016

Summer has arrived, and warm temps don’t mean that it’s time to take a break from your marketing campaign. Quite the opposite. As more and more folks take some much-needed time off from work, you can bet that they’ll be…

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Shocking Snapchat Stats for Entrepreneurs and Marketers

There’s currently an amalgamation of social media channels in our society. Despite this, users are constantly looking for new and improved channels which offer them better features and experiences. It is this need for new and better social media channels…

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5 Things to Look Forward to at SMMW 2016

If you’re planning to attend the Social Media Marketing World 2016 event (SMMW 2016), you have much to expect from April 17th through April 19that the San Diego Convention Center. This promises to be an exciting event for people in…

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7 Ways to Use Instagram for Your Small Business

Photos, graphics and videos grab people’s attention. If you want to be a savvy marketer, it makes sense to learn how to make the most of Instagram to find your target audience, interact with them and sell to them. Here…

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Why Social Media Marketing is Essential for Small Businesses in 2016

Most small business owners recognize that, in order to be competitive in their chosen industries, they must have an online presence. This includes participation in social media, which continues to evolve with regards to strategies and platforms that are effective…

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Digital Marketing Best Practices for San Diego Startups in 2016

With 2015 coming to a close, this is a good time to review some of the things we’ve learned about what works and what doesn’t for the coming year. Digital marketing keeps breaking new ground in terms of how marketers…

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Which of the 15 Most Popular Social Media Platforms are Best for My Business?

Since maintaining a presence in social media is time consuming, it is important to choose a network popular among your audience. To help, here is a list of the most popular social networks, determined by the number of unique monthly…

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10 Easy Steps for Planning a Successful Marketing Strategy

As a small business owner, you know how important it is to market your business effectively. Even if you haven’t reached your marketing goals just yet, there is no reason to worry. Follow these simple tips below to reach your…

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28 Fun Facts About Digital Marketing

In this age of rapid technological advancement the world of marketing is seeing many changes. Digital marketing is now essential in order to keep up with the changing times, and the biggest trend in digital marketing is going mobile. With…

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What’s All the Buzz about Tsu?

There’s been a whole lot of talk about Tsu in the digital marketing world lately, the newest social media site to hit the web. In just a little more than a month, Tsu has leveraged more than one million users….

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The Importance of Blogging and Doing it Right

The Importance of Blogging and Doing in Right In today’s digitized world, the importance of blogging is one of the most crucial aspects of marketing that your business should be focusing on. With more and more people turning to the…

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MySMN Gives Away Free Social Media Consultations in Honor of Small Business Saturday!

(PRLEAP.COM) San Diego – November 08, 2012 – MySMN, San Diego’s premier Social Media marketing firm is honoring their support for small businesses by giving away free social media consultations, evaluating current social networks and providing recommendations for the month of November….

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Social Media Statistics for 2012

We are constantly talking about the importance of social media as a part of any great business marketing plan, and we firmly believe it. To further explain why social media is here to stay, and why you must engage, we…

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Our Social Media Predictions for 2012

As discussed in our previous blog post, Social Media in 2011, last year was a big year for social media. Facebook grew to over 850 million users, making it the largest and most successful social networking site to date. Google+…

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The New Twitter and Why It’s Awesome

Last week Twitter rolled out its new interface, and it looks pretty cool. They have introduced “Brand” pages like Facebook that make it easier to showcase your business on the social network. Some call it the Facebookification of Twitter, I…

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How To: Create Your Google+ Business Page

Now that Google+ has rolled out it’s Google+ business profile pages, we wanted to fill you in on how to go about getting one of these. As discussed in an earlier post, The Powers That Be: Google+ and Why You…

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A New Breed of Professional: The Social Media Expert

Facebook, Twitter, Google+, LinkedIn, etc. etc. etc. are transforming in so many ways, and it is hard to keep up with it all. Every week it seems like there is a new and fun feature that changes everything. How is…

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Back to the Basics: Facebook Tips Part 1

It’s been a while since we have addressed the basics of creating a killer social media campaign. For this post I am going to focus on Facebook, and tips that a small business can use to stand out from the…

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TIPS – How to Spread the Word about Your Business

Recently a friend that I used to run track with in high school started up her own photography business after having her first child.  She wrote to me on Facebook asking: “do you have any tips on how to spread…

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