Social Media Advertising Channels Every Small Business Should Consider

Almost 90% of all small businesses use Facebook to advertise their goods and services, yet only about 60% of those companies say that the Facebook ads are accomplishing the intended business objectives. Since the cost of advertising on the popular…

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Why Small Businesses Should Have A Mobile App

If you think that only the giant retailers bother to create their own business apps, there are a few facts which you should consider that might affect your thinking. For instance, approximately 85% of the time that users spend on…

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10 Social Media Marketing Tips For Your Small Business

There is no question that the power of social media marketing is one of the most important single areas which every entrepreneur should be focusing on, in terms of reaching an intended audience. The sheer numbers of users involved should…

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It May Be Time For Your Business Website To Be Updated

Your website does something that no single employee or any group of employees could possibly do – it promotes your business 24 hours a day to all Internet users. Business website design in San Diego needs to reflect the changing…

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5 recent changes in social media you should be taking advantage of

The only thing consistent about social media is the fact that it is constantly changing. Facebook, for example, has changed several times since it first launched. Buttons, functions, and the placement of them, are constantly moving and changing. It takes…

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Spread the LOVE this Valentine’s Day–5 expert tips for content marketing

While it may feel like we just finished decking the halls, Valentine’s Day is nearly upon us, and we should all be adjusting our marketing efforts accordingly. Especially if we want to make the most out of this annual celebration….

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5 Social Media Trends We’re Excited to See in 2017

2017 is here, and that means there are sure to be a whole slew of brand new technologies, trends and innovative ways in which marketers will be promoting their business this year. We’ve scoured the web to find out more…

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3 New Year’s Marketing Resolutions for 2017

We’re nearly two weeks into 2017, and that means it’s still time to start making and working on some new year’s resolutions that are really going to stick and turn your life around for the better this year. The same…

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Outdated Trends to Avoid on Social Media

Since social media has become a popular past time over the last two decades, we’ve seen many trends come and go. A whole new genre of trends has emerged over the varying social media sites, and there are some trends…

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Instagram Offers Shopping and More!

Some exciting new changes are coming to Instagram which should open many new possibilities for all users moving forward. As this platform–owned by Facebook–continues to grow in popularity, more and more features are being added to not only enhance the…

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Add Fuel to Your Social Media Campaigns with Pokemon Go

As a small business owner, you should always be alert to the possibility of capitalizing on trends which can be advantage to yourself or your business. One of the hottest trends in the country right now is the video game…

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What Kinds of Social Media Posts Do Your Followers Want to See?

  Staying on top of your social media campaign can feel like a full-time pursuit if you don’t have some help. Even when you have access to the most knowledgeable, talented experts in SEO San Diego has to offer, you…

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What’s all the Buzz about Live Streaming Video?

Live streaming video is hardly new, and in fact the technology that makes it possible has been around for quite a while now, but it has been generating enormous buzz lately, with Facebook’s roll-out of live streaming video available to…

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Hottest Social Media Trends for Summer 2016

Summer has arrived, and warm temps don’t mean that it’s time to take a break from your marketing campaign. Quite the opposite. As more and more folks take some much-needed time off from work, you can bet that they’ll be…

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Keeping Your Fingers on the Pulse: Ways to Stay Ahead of the Game and Predict Social Media Trends Like a Psychic

Keeping up with social media trends can be confusing, especially when they seem to change every few months. As Entrepreneur contributor Aaron Agius puts it, “the savvy use of social media” is one of the best methods for building your…

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Here’s a Look at some New Social Media Apps for 2016 that could be BIG

  Social media has become such a big part of our lives whether we use it for business, or fun. Sometimes, a new app comes out that makes your social media use so much more productive or enjoyable that you wonder how…

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5 Things to Look Forward to at SMMW 2016

If you’re planning to attend the Social Media Marketing World 2016 event (SMMW 2016), you have much to expect from April 17th through April 19that the San Diego Convention Center. This promises to be an exciting event for people in…

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How to Boost Your Profits and Leads In 2016

Growing a small business may seem like a simple process, but that’s not always the case. The logistics may seem simple, yet it’s often times challenging for entrepreneurs to accomplish the growth they want on their own. With that being…

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Digital Marketing Best Practices for San Diego Startups in 2016

With 2015 coming to a close, this is a good time to review some of the things we’ve learned about what works and what doesn’t for the coming year. Digital marketing keeps breaking new ground in terms of how marketers…

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Digital Marketing Trends for 2016

If you want your business or brand to get noticed in 2016, you’ll need to create a solid marketing plan for the next year. This will mean staying on top of trends as they evolve – and fortunately, the digital marketing…

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Holiday Digital Marketing Tips for Small Businesses

As shoppers start to trickle into stores, searching for those perfect holiday gifts for friends and loved ones, it’s more important than ever for small businesses to step up their marketing game. Since most customers head to the web before…

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Holiday SEO Strategies for Small Businesses

If you operate a small business, you are probably always looking for effective marketing techniques. Employing the right search engine optimization (SEO) methods is vital to any company, and this is especially true for small businesses. You’ll need any advantages…

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Which of the 15 Most Popular Social Media Platforms are Best for My Business?

Since maintaining a presence in social media is time consuming, it is important to choose a network popular among your audience. To help, here is a list of the most popular social networks, determined by the number of unique monthly…

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Internet Marketing Tips to Help Increase Website Traffic for Attorneys

Strong competition for legal services and Google algorithm updates have made it increasingly important for attorneys to stay on top of Internet marketing and good SEO practices. Using some of these Internet marketing tips and a little creativity, attorneys can…

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How Digital Marketing Can Turn Your Small Business Into Big Business

If you own a small business, you are probably aware of how crucial marketing is in regard to building your business. Whether you own a beauty salon, tech startup, or specialty boutique, the importance of getting your brand recognized by potential customers cannot…

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6 Social Media Sites of the Future

Tired of the Facebook posts that take over your newsfeed with boring information? How about those Twitter posts that are basically only for advertising? There are some up and coming social media sites you need to be aware of if…

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How Small Businesses Drive Leads Through Snapchat

  Small businesses that have ever heard of Snapchat may view it as just another video messaging application, however Snapchat is more than that. Aside from allowing users to send photos, videos, text, and drawings to a specific list of…

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28 Fun Facts About Digital Marketing

In this age of rapid technological advancement the world of marketing is seeing many changes. Digital marketing is now essential in order to keep up with the changing times, and the biggest trend in digital marketing is going mobile. With…

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11 Top Digital Marketing Stats for 2015

With the expected growth of digital marketing in 2015, we thought it important to share with you our top 11 statistics taken from top digital marketing strategies this year. Enjoy. And as always, please reach out to us if you…

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Say Hello to the Digital Tip

Gone are the days of spending money on newspapers and magazines to get the most interesting, thought-provoking material.  Society has shifted from paper publications to the digital world and cloud databases, and we’re finding new sources for our daily news…

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Remarketing: Why Is This Ad Following Me?

“Why is this ad following me?” It’s a question I hear pretty often from my friends and family. “How did it know that I liked gardening/hockey/French cuisine/travelling to Paris/insert-recent-Google-search here?!” The ‘it’ they’re referring to is just the Internet to…

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How to grow your company with a Yelp business page

When launching a business or attempting to increase revenues for a current venture, you may have overlooked the value of creating a free Yelp business page. In fact, there are several benefits of Yelp’s advertising & marketing services. Not only…

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How to Get the Most Out of Twitter Ads

More than 284 million people use Twitter each month to connect with each other and their interests, whether it’s current events, sports, celebrity news, or tonight’s homework assignment. It’s not surprising that businesses utilize Twitter as a marketing platform to…

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