How To: Creating Engaging Content

Content, content, content. It seems that everyone is talking about creating compelling and engaging content, but what does that really entail? For years now, we have been trying to find the perfect formula to spark real engagement. That is the…

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MySMN’s Favorite Social Media Memes of 2012!

In an effort to close out the year, MySMN is picking our favorite things from 2012! For this post, we are going to share with you some of our favorite social media memes! Memes have become a huge part of…

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Free Marketing Tools to Jump Start Your Marketing in 2013!

This is the time of year, when small businesses and marketers alike review their 2012 marketing efforts and redefine where their focus needs to be in 2013. We wanted to share with you a couple of free marketing tools that…

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Marketing Forecast: Marketing Trends 2013

2012 has come and gone and, boy what a marketing whirlwind it was. 2013 is going to see a different surge of marketing trends. As people become desensitized and smarter than ever before, marketers need to step it up a…

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Social Media Case Study: The Smoking Goat Restaurant

MySMN has a lot of interesting clients, and we want to show them off. As a social media marketing firm, we want to not only showcase our clients, but show you what we do as far as creativity, graphic design,…

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$tache Money: November, Movember!

We are well into Movember, and well, we are happy to say that MySMN’s very own Kristian Zaspel, Creative Director, is slapping a ‘stache on it and raising money for the cause. As most of you probably know, Movember was…

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MySMN Gives Away Free Social Media Consultations in Honor of Small Business Saturday!

(PRLEAP.COM) San Diego – November 08, 2012 – MySMN, San Diego’s premier Social Media marketing firm is honoring their support for small businesses by giving away free social media consultations, evaluating current social networks and providing recommendations for the month of November….

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Facebook 101: The Act of Giving with New Facebook Gifts

It seems like Facebook has a new feature just about as often as Apple puts out a new product…constantly! Within the next few weeks, Facebook will be adding the option to send real gifts to friends and family through the…

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North Park is San Diego’s Best Neighborhood!

I think we can all agree, North Park is one awesome San Diego locale. We’ve got it all…from cafes, trendy retail shops, delectable gourmet restaurants, and epic bars. That being said, it is no surprise that North Park dominated the…

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North Park Festival of Arts Info – May 20, 2012

Find everything you need to know about the North Park Festival of Arts right here! Listed below we have vendor booth locations, bathroom locations, artist locations, music set times, brewer and food vendor info. We hope everyone is having a…

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Casa De Luz – New North Park Restaurant

The experience My Social Marketing Network had at Casa De Luz was educational along with inspirational.  Casa De Luz is healthy, fresh, thoughtfully planned plant-based food.  Our experience of the salad, self-served soup, vegan food with pure alkaline water definitely…

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Social Media and the Holidays!

T’is the season for Holiday marketing.  Halloween has passed, Christmas music is already playing, and you are thinking, “should I change up my marketing strategy to reflect the holidays, or keep it neutral, and business as usual?” Social media is…

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The Powers That Be: Google+ and Why You Need It

Facebook, LinkedIn, Twitter, Google+, and the list just keeps on growing. Social networks are almost impossible to keep up with these days, unless, as I discussed in my previous post, your business has hired a social media expert to stay…

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The Importance of a Custom Facebook Landing Page

When you are walking on a pebble pathway, you notice a shiny penny, and you pick that penny up. Why did you notice it? Because it was shiny, and different, and didn’t blend in with the other pebbles. The same…

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A New Breed of Professional: The Social Media Expert

Facebook, Twitter, Google+, LinkedIn, etc. etc. etc. are transforming in so many ways, and it is hard to keep up with it all. Every week it seems like there is a new and fun feature that changes everything. How is…

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Facebook For Events: Part Deux

Facebook has really changed the game for event planners. Facebook has become that new shiny tool that can be very useful if you know how to use it properly. Below I am going to outline some different tips and tricks…

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The Art of the Tweet

Tweeting is universal. It is something that we all can do, but not all of us can amass hundreds upon thousands of followers. Celebrities can earn millions of followers, but what about those businesses and individuals that stack up their…

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Online Forums and Your Social Media Campaign

by Colleen Rugg Forums produce a great opportunity for a business to find conversations based around topics that focus on a product or service they can help others with.  It is a great way to also learn more about customer…

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To Blog or Not to Blog

To blog or not to blog? What would the modern Shakespeare have to say if he lived in this digital age?  At My SMN, we think it’s absolutely critical to blog and we often discuss how important it is to…

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Back to the Basics: Facebook Tips Part 1

It’s been a while since we have addressed the basics of creating a killer social media campaign. For this post I am going to focus on Facebook, and tips that a small business can use to stand out from the…

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Mom’s Online and Why You Need Them

By Alessandra We know that moms are the best and always there for support. We also know that moms are also always looking for the next great thing to help them take care of family. A study done by Forrester…

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Moms Online and Why You Need Them

We know that moms are the best and always there for support. We also know that moms are also always looking for the next great thing to help them take care of family. A study done by Forrester Research reveals…

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Big Biz, Little Biz: A Return to the Mom and Pop Shop

Think back to yester-year when computers were in black and white and your cell phone could only make phone calls. Those were simple times. Today we live in an age where the world is literally at our fingertips. We can…

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B2B Social Media: The Business POV

So we know that social media is valuable for B2C marketing, but what about for B2B? Past statistics have shown that B2B social media marketing is increasing, and becoming important in this arena. According to a study done by eMarketer,…

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Put It In the Fan’s Hands

In today’s day and age, people look for restaurants on Yelp, Facebook, Smart phone applications, and so on. Social media and online marketing is everywhere, and key, if you want to be able to rise above the rest. Twitter and…

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Social Media for Consumer Products: Expose Yourself

So you want to buy a new television, but there are hundreds of choices. Which TV is the best? What makes it the best? Typically, when I go out shopping, I rely heavily on word of mouth. What are people…

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Social Media for Non-Profits: Bringing Change in the Digital Era

By Alessandra Ceresa Social media can be one of the most important marketing tools that a non-profit can benefit from. With a solid strategy in place, a non-profit can raise funds, engage with fans, and bring awareness to the cause…

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ROI and Social Media – No, It’s “ROE”

by Colleen Rugg They key thing to remember that in social media, when measuring “ROI” you really want to measure “ROE” – Return on Engagement.  It’s important your team is looking for how people are engaging with you on social…

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SM Tips for Restaurants: The Sky is the Limit

By Alessandra Ceresa You can’t just make a Facebook page or Twitter account and expect people to latch on and engage. It takes a lot more to reel people in. Restaurants, and the hospitality industry in general, can find great…

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Talking Twitter – Part 1

by Kristian Zaspel Is making random tweets about your business and services on Twitter not helping you get the results you want?  This is because relationships do not start with self promotion and business plugs.  Like any relationship, it takes…

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Don’t Miss the 2011 Social Good Summit

by Colleen Rugg Join the entire My SMN team for the 2nd annual Social Good Summit in New York City in only 50 days! This 4 day conference is brought to you by Mashable, 92Y and the United Nations Foundation…

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Wine, Yoga, Theater: A Gold Mine for Social Media Marketing

By Alessandra Ceresa According to Facebook.com, Facebook has 94,748,820 users in the United States alone. Out of those nearly 95 million people, over 79 million of them are between the ages of 26 and 64. This statistic shows that Facebook…

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Social Media for Events (Part 1)

by Alessandra Ceresa I used to work for a non-profit bottled water company called Nika water. At the time, we were an incredibly small company, just trying to spread the word about our cause. We had just launched the product…

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