How Small Businesses Drive Leads Through Snapchat

  Small businesses that have ever heard of Snapchat may view it as just another video messaging application, however Snapchat is more than that. Aside from allowing users to send photos, videos, text, and drawings to a specific list of…

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How To: Creating Engaging Content

Content, content, content. It seems that everyone is talking about creating compelling and engaging content, but what does that really entail? For years now, we have been trying to find the perfect formula to spark real engagement. That is the…

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YouTube Marketing: Tips and Tricks

YouTube is a social network that I have yet to really address in any of my previous posts. Even though I have not made mention of it, doesn’t mean its not an integral part of online marketing. If you are…

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The Global Village

Facebook, Flickr, Twitter, Google+, Tumblr, LinkedIn, and all the other social networking sites have introduced to our physical world, a whole other world, a sort of virtual State. This virtual state or world that man has created is bringing people…

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A New Breed of Professional: The Social Media Expert

Facebook, Twitter, Google+, LinkedIn, etc. etc. etc. are transforming in so many ways, and it is hard to keep up with it all. Every week it seems like there is a new and fun feature that changes everything. How is…

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The Art of the Tweet

Tweeting is universal. It is something that we all can do, but not all of us can amass hundreds upon thousands of followers. Celebrities can earn millions of followers, but what about those businesses and individuals that stack up their…

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To Blog or Not to Blog

To blog or not to blog? What would the modern Shakespeare have to say if he lived in this digital age?  At My SMN, we think it’s absolutely critical to blog and we often discuss how important it is to…

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Back to the Basics: Facebook Tips Part 1

It’s been a while since we have addressed the basics of creating a killer social media campaign. For this post I am going to focus on Facebook, and tips that a small business can use to stand out from the…

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Why Social Media for the Insurance Industry?

Chances are, as a business person, you have heard about social media.  Now if you are in the insurance industry and are wondering if its the right fit for you, it is. Social media is all about sharing and relationship…

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