Social Media Advertising Channels Every Small Business Should Consider

Almost 90% of all small businesses use Facebook to advertise their goods and services, yet only about 60% of those companies say that the Facebook ads are accomplishing the intended business objectives. Since the cost of advertising on the popular…

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Authentic Marketing
Authentic Marketing Tactics for Small Businesses

There are a great many ways that your small business can use authentic marketing to engage more fully with consumers these days, and to convince them that yours is a company worthy of their patronage. Strategies like those listed below…

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facebook marketing
What Does Facebook’s News Feed Change Mean for Your Business? 

What Does Facebook’s News Feed Change Mean for Your Business?  The change in Facebook’s news feeds revolves around the social media giant’s intention to supply less news from the world of business, entertainment, and publishers, while focusing more on the…

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Spread the LOVE this Valentine’s Day–5 expert tips for content marketing

While it may feel like we just finished decking the halls, Valentine’s Day is nearly upon us, and we should all be adjusting our marketing efforts accordingly. Especially if we want to make the most out of this annual celebration….

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Small Businesses: 5 Tips to Improve Your Real-Time Engagement via Social Media

It’s always a good idea for your business, whether it’s big or small, to have more person-to-person contact with your audience on social media. This is the very best way to let them know what your company is all about,…

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Keeping Your Fingers on the Pulse: Ways to Stay Ahead of the Game and Predict Social Media Trends Like a Psychic

Keeping up with social media trends can be confusing, especially when they seem to change every few months. As Entrepreneur contributor Aaron Agius puts it, “the savvy use of social media” is one of the best methods for building your…

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Here’s a Look at some New Social Media Apps for 2016 that could be BIG

  Social media has become such a big part of our lives whether we use it for business, or fun. Sometimes, a new app comes out that makes your social media use so much more productive or enjoyable that you wonder how…

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5 Things to Look Forward to at SMMW 2016

If you’re planning to attend the Social Media Marketing World 2016 event (SMMW 2016), you have much to expect from April 17th through April 19that the San Diego Convention Center. This promises to be an exciting event for people in…

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7 Ways to Use Instagram for Your Small Business

Photos, graphics and videos grab people’s attention. If you want to be a savvy marketer, it makes sense to learn how to make the most of Instagram to find your target audience, interact with them and sell to them. Here…

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4 Online Marketing Tactics All Real Estate Agents Should Know

By now most of us have realized that the days of traditional marketing are numbered and businesses that rely solely on these outdated methods are doomed to failure.  If you’re in the real estate game, you’ve probably already figured out…

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28 Fun Facts About Digital Marketing

In this age of rapid technological advancement the world of marketing is seeing many changes. Digital marketing is now essential in order to keep up with the changing times, and the biggest trend in digital marketing is going mobile. With…

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11 Top Digital Marketing Stats for 2015

With the expected growth of digital marketing in 2015, we thought it important to share with you our top 11 statistics taken from top digital marketing strategies this year. Enjoy. And as always, please reach out to us if you…

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Say Hello to the Digital Tip

Gone are the days of spending money on newspapers and magazines to get the most interesting, thought-provoking material.  Society has shifted from paper publications to the digital world and cloud databases, and we’re finding new sources for our daily news…

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The Importance of Blogging and Doing it Right

The Importance of Blogging and Doing in Right In today’s digitized world, the importance of blogging is one of the most crucial aspects of marketing that your business should be focusing on. With more and more people turning to the…

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How to Increase Instagram Engagement (and have patience to withstand it)

How to Increase Instagram Engagement  To the average person, Instagram is the app that allows you to take a selfie or picture of your oh-so-perfect plate of fries, change the coloring on it, and post it for everyone to see….

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What we Learned From the ALS Ice Bucket Challenge

What We Learned From the ALS Ice Bucket Challenge In 2013 the ALS Association, an organization dedicated to providing care options and assistance to those battling Lou Gehrig’s Disease, raised $2.7 million between the period July 29 through August 27….

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Social Media Icons
Don’t Be Afraid of Social Media

There’s so much to keep up with when one owns a business, especially when it comes to marketing.  Traditional advertising doesn’t work as well as it used to because people are on the Internet looking through Facebook, reading Twitter tweets,…

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Social Media Marketing
Social Media vs. Traditional – Find the Right Style of Marketing For Your Business

Since the rise of the Internet, debate as started over the benefits of traditional marketing vs marketing online using social media when it comes to producing leads, expanding reach and improving business. As the online world continues to grow, people…

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Native Advertising 101
Native Advertising 101

“A classic race car, Vanity Fair and Hennessy Cognac. None of those three things seem out of place with each other, and that’s the point of the native ads that the classic magazine has rolled out on its website.” Jason Abbruzzese, Mashable.com. If you…

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The #Art of #Hashtags

The Guide to #Hashtags Hashtags organize and connect our online reality. Hashtags also increase engagement in online content. If you want to have a big impact through online social marketing, you need to know about hashtags. Hashtags will increase your…

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Common Mistakes In Social Media Marketing

We are all rookies at some point when it comes to social media and here are common mistakes in social media marketing that you should avoid. Some of you have new businesses and others are trying to save or elevate their existing…

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Benefits of Content Marketing

Knowledge is power and knowing the benefits of content marketing can grow your business by generating more leads and visibility. Content management is a broad term that creates a solid and strong route to promoting your business and services on…

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Facebook vs. Google+

The Facebook vs. Google+ race seems to have kicked off when the still fairly new Google+ launched back in June 2011. According to a 2013 article posted on Forbes, Google+ is now the second largest social network, coming in behind…

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How to Launch a New Product With Social Media

Entrepreneurs and businesses alike spend countless hours transforming their innovative ideas into a product or service. Most of their time is spent on the blueprint of the actual product rather than the launch itself, leaving them at a stall once…

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Social Media for Business Statistics (Part 2)

    In Social Media for Business Statistics Part 1, we analyzed social media business trends in 2012.  In Social Media for Business Statistics Part 2, we’ll look at statistics pertaining to the big three social media sites, Facebook, Pinterest…

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Social Media For Business Statistics (Part 1)

As spring approaches, 2012 can seem like an afterthought for most businesses.  However, before officially leaving 2012 in the past, businesses should take one last look at some of the social media business statistics for 2012. As an increasingly savvy…

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Client Highlight: MD Home Health

This week in MySMN’s Client Highlight series, we’re going to take a look at our collaboration with a fantastic home health service provider in the Phoenix area, MD Home Health. Since beginning to work with MD Home Health in November,…

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Social Media for Professional Services

As more and more consumers use the Internet to find services and products, companies, especially professional service companies, need to have an online presence in order to attract and build relationships with potential consumers.  Sometimes business owners can be intimidated…

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Social Media for Solar Companies

How can solar companies effectively market their products to consumers? This can sometimes create a challenge for some solar retailers. Although solar is a emerging market, traditional methods for marketing, such as television or radio, may not reach or attract…

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2013 Social Media Trends

Every year there are new trends for pretty much everything, but today we are going to touch on the 2013 social media trends. There are several 2013 social media trends, but these are the ones we found to be the…

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MySMN’s Favorite Social Media Memes of 2012!

In an effort to close out the year, MySMN is picking our favorite things from 2012! For this post, we are going to share with you some of our favorite social media memes! Memes have become a huge part of…

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